Facing the European Union's stringent regulations on single-use plastics and Italy's progressive environmental taxation policies, our Italian client - a leading provider of packaging solutions for food delivery and retail sectors - urgently needed to transform their product offerings. With new legislation mandating reusable alternatives to disposable packaging across supermarkets, restaurants, and food delivery services, they sought a partner capable of delivering practical, compliant, and commercially viable insulated solutions.

Our client is a rapidly growing outdoor lifestyle retailer in the United States, specializing in providing high-quality, functional portable cooling solutions for outdoor enthusiasts. The company's product line covers multiple popular outdoor leisure segments, including camping, fishing, sports tailgating, beach outings, and road trips, with nationwide market coverage and continuous expansion.