Analysis of Diverse Production Methods for Bag Logos
Analysis of Diverse Production Methods for Bag Logos
In bag products, the logo is not only an identifier of the brand but also a key element conveying the brand's personality and values. Different logo production methods can endow bags with unique visual effects and textures. The following provides a detailed introduction to various common production techniques for bag logos, such as silk screen printing, heat transfer printing, sublimation, etc.
Silk Screen Printing
· Process Principle: Ink is forced through the mesh openings of the graphic part of the printing plate onto the surface of the bag by the pressure of a squeegee, forming patterns or text.
· Characteristics: Simple to operate and cost-effective, it can produce logos with vivid colors and sharp patterns. However, it has relatively simple color layers and is more suitable for designs with clear lines.
· Applicable Scenarios: Commonly used in large scale production, suitable for presenting simple logo designs such as minimalist letter logos or basic geometric patterns.
Heat Transfer Printing
· Process Principle: Patterns on transfer paper are transferred onto the fabric of the bag using high temperature and pressure.
· Characteristics: Capable of realistically reproducing high - precision images and complex colors, including gradients and highly saturated patterns, resulting in rich color gradients and delicate textures.
· Applicable Scenarios: Ideal for bag brands that pursue trendy styles and aim to showcase stunning visual effects, enabling the application of artistic logos onto the bags.
Sublimation
· Process Principle: For bags made of chemical fiber fabrics, the ink directly transforms from a solid to a gaseous state under high temperature and pressure, and penetrates into the fabric to form patterns.
· Characteristics: The logo integrates seamlessly with the fabric, providing a smooth texture. It has excellent abrasion and washing resistance, and is not prone to fading or wear.
· Applicable Scenarios: Particularly suitable for outdoor sports bags, ensuring that brand logos remain clear even in complex usage environments and after long term use.
Embroidery
· Process Principle: Silk threads are stitched onto the surface of the bag according to the design pattern, either by embroidery machines or by hand.
· Characteristics: Exquisite in texture and rich in handmade charm, with fine stitches and strong three dimensionality, it can convey a sense of luxury and quality. Iron on embroidery can add decorative elements such as metal pieces to enhance the glamorous feel.
· Applicable Scenarios: Highly favored by high-end brands, used to create logos that showcase quality.
Woven label
· Process Principle: Threads are woven into a label with the logo pattern by a weaving machine, which is then attached to the bag through sewing, gluing, or other means. There are two types: shuttle weaving and weft knitting. Shuttle woven labels have clear patterns, while weft knitted labels are soft and delicate.
· Characteristics: It has a soft texture, is resistant to washing, and does not deform easily. However, its design style tends to be simple, and the complexity of colors and patterns is limited by the weaving process.
Applicable Scenarios: Accessory bags of clothing brands, as well as simple style canvas bags, often use woven label logos to create a low key and natural brand atmosphere. Eco-friendly themed bags are also suitable for using woven label logos to convey a sense of naturalness and simplicity.
Rubber/plastic Logo
· Process Principle: The prepared liquid epoxy resin is poured into a specific mold and cured through baking, forming raised, glossy, and elastic logo marks.
· Characteristics: Gives the logo a unique three dimensional tactile feel. It is wear resistant, waterproof, and combines practicality with aesthetics.
· Applicable Scenarios: Commonly used for casual and sports bags, gym bag, outside cooler bag, backpack, enhancing the playfulness and distinctiveness of the bags.
Leather Label
· Process Principle: The brand logo is presented on leather materials through methods such as laser engraving and embossing.
· Characteristics: Utilizes the natural texture and feel of leather to endow bags with a vintage and high-end ambiance.
· Applicable Scenarios: Suitable for all types of bags that pursue texture and style, especially for high quality leather goods brands, such as retail cooler bag, backpack, laptop bag, messenger bag, ect..
Metal Nameplate
· Process Principle: The logo is created on metal materials using processes such as etching, stamping, and electroplating.
· Characteristics: It has a tough luster and excellent durability, exuding a sense of refinement and grandeur. Various surface treatment processes can be used to achieve different textures, such as brushed, polished, and frosted.
· Applicable Scenarios: High-end luggage brands and outdoor equipment brands often use metal label logos to enhance product quality and reliability. Bags related to automobile brands and storage bags for electronic products are also suitable for using metal label logos to showcase a sense of technology and quality.
Each of the above bag logo production methods has its own advantages, disadvantages, and application scopes. Brands can select the most suitable process based on their positioning, product style, cost budget, and other factors, making the logo a striking calling card for their bags.
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